Transcription: In this ad for the contact cellular phone, I started out by pulling out the clouds in the factory image and then I opened them up in Photoshop. I enlarged the clouds and colorized them and screened them back. I then applied the diffuse filter several times to soften them up. For the phone itself, I took out all the detail and added various shapes from the factory image. I rotated the phone and then applied the GE plastic wrap filter and that gave the phone a plastic look.